Despite the fact that the draft of a hybrid pickup Chrysler Ram 1500 for a very long time in development, the automaker said that the project will not go into mass production.Initially, Chrysler was going to run the pickup with a hybrid transmission, "2-Mode", but first the project was delayed and then canceled altogether.
So what is "killed" a hybrid pickup? First, it is the economic
feasibility of the project, a hybrid pickup truck will be very expensive, and selling it would be much harder than the emerging new economical version.
"Market introduction of the hybrid Silverado, was the complete failure" - spoken by Chrysler. "For the first month was sold only 100 units.
Perhaps the second factor was the revival of the draft of a new diesel engine, which will cost the company much cheaper and will significantly reduce fuel consumption without reducing performance.
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